Wednesday, February 20, 2013

Maximize Your Sales and Revenues with Modern Transaction Equipments by Josef Toth


As a merchant, you always look for the easiest ways to maximize your sales and revenues. You need to attract as much customers as possible towards your shop or business establishments. There are several ways of attracting customers like advertizing your business, products, or services. Aggressive online and offline marketing also helps in getting fresh set of customers every day.
However, there are some other unexplored ways of increasing your revenues. You can adopt modern transaction equipments like Cashless ATM, Credit Card Processing Systems, Gift Cards, and Touch and Buy services. You can have dual benefits of adopting these new age equipments. Your customers can enjoy their shopping and other services being provided by you without any waiting and you can earn additional revenues on each transaction made by your customers.
Nowadays, people tend to carry less cash along with them due to inconvenience and security reasons attached with more cash. They prefer carrying plastic money (Credit Cards or Debit Cards) with them while on shopping or outdoor tours. It is a safer as well as more convenient option of shopping for customers. A majority of modern customers have similar tendency for shopping. That means if you do not want to lose your revenues and sales then you should keep yourself ready to serve these customers. For that, you need to adopt modern equipments for banking and transaction processing. After their implementation, you will be able to attract more and more customers to your stores with hassle free payments systems.
There are several companies providing different types of cashless equipments (Cashless ATM, Credit Card Processing Systems, Gift Cards, and Touch and Buy services). You can contact them and ensure installation of any of the above-described equipments in your store. These equipments accept Visa, MasterCard, American Express, Discover, JCB, debit cards, Gift and loyalty Cards, and Electronic Benefits Transfer (EBT) transactions.
You can enjoy following benefits after adopting these service:
1. Increase sales, store traffic, and average purchase by every customers,
2. Earn money of every transaction made by your customers,
3. No need for any human cashier thus a cost-cutting alternative for you,
These are just glimpses of benefits. Once you implement cashless ATM's or other transaction equipments in your business. You will start experiencing several other benefits increasing your overall revenue and profits.

Tuesday, February 19, 2013

Going Cashless - Latest Trend in Consumerism by Josef Toth


Modern day consumers are smarter than their ancestors. They believe on innovative technologies and use them in their daily life. Technology has affected almost every area of our life and the shopping habits and trends of modern consumers are also affected.
Going cashless is the latest mantra among modern consumers. They no longer prefer carrying cash along with them everywhere. While on overseas trips for touring or business work people prefer to shop a lot, for which they need money. However, carrying large amount of cash is risky as well as uncomfortable for people nowadays.
Modern banking systems made it easy, secure and convenient for people to carry their maximum purchasing power while on move. By introducing different types of ATM and Credit Cards they have provided the best alternate of carrying cash everywhere. Now people no longer need to carry cash for anything. The ATM card is enough to handle every transaction coming along their way.
Nowadays shopping depends upon heavy use of latest transactional equipments. Merchants have several options of using transaction equipments to make the transaction process simpler and clutter free for both shoppers and merchants. Cashless ATM and Credit card Processing Units are very popular these days. You can spot one everywhere at food chains, petrol or gas stations, pubs and nightclubs, and all other type of stores.
Cashless ATM's are on top of priority by merchants. Using a cashless ATM is beneficial for both shoppers and merchants.
Why Shoppers/Customers Prefer Using ATM Cards?
According to some recent surveys, modern consumer tends to use their ATM card instead of their credit cards. It helps them in reducing their excess expenditure, through ATM cards they can shop till a definite amount, whereas in case of credit cards consumers are more prone to overspending. One more benefit is that they have to pay very less amount as processing fee (if compared to high processing rates of Credit Card Payments) when they use their ATM's for making payments.
Benefits for Merchants
One thing is obvious that if modern consumers prefer using their ATM cards, then they will prefer going to places that provides payment facility with specialized processing machines for payments by ATM card. Although every credit card processing unit is capable of receiving payment by ATM cards, but for that customers have to pay extra processing charges. Even, merchants have to pay a fix amount (which is far more than payments by Cashless ATM's) for such kind of transactions. It reduces their overall profits on smaller transactions.
By installing a Cashless ATM merchants can attract more and more customers. It will also make transaction simpler and beneficial for their customers as well as for them.

Sunday, February 17, 2013

Innovative Payment Processing Systems in Use by Josef Toth


New age payment processing systems are among the most essential requirements of merchants and shop owners. The latest trend in shopping and buying pattern of consumers indicate that nowadays people want to pay for the stuff purchased through their ATM Cards rather than paying in cash. According to analysis of payment patterns of modern consumers, it is clearly visible that they prefer making payments through ATM Cards only. Rate of payments made through Credit Cards have decreased.
In order to provide attractive benefits of making payments through ATM cards, merchants have adopted state of the art payment processing systems that can process ATM cards payments.
Merchant's Benefit on Such Payments through Cashless ATM
Merchant's can make money on each transaction made by ATM cards through Cashless ATM's, like traditional payment processing systems they don't have to pay processing costs for every transaction. That means added profits for merchants or storeowners using such Cashless ATM Machines.

Benefit's of Customers on Payments through Cashless ATM
Making payments through Cashless ATM's or Scrip ATM's are the most convenient way. Customers can get cash back when making purchases. For this convenience they have to pay a nominal processing fee (usually less than the processing cost incurred in Credit Card payments). The customer has to slide their ATM card through cashless ATM and then they have to enter their PIN (Personal Identification Number), after verification customers get a slip/coupon that can be redeemed at stores.
Security Concerns in Cashless ATM's
As the name suggests, Cashless ATM's hold no cash, so there is almost no risk. There is no need of any security personnel to guard the ATM Machine (as in case of conventional ATM's used by Banks that provides facility of withdrawing cash). So, it is secure for both merchants as well as customers. Even if you lose your ATM card, no one can use it without the correct PIN. That means, only authorized people can use Cashless Scrip ATM's.
What Kind of Payment Processing Systems Merchants Are Using Nowadays?
Nowadays, different kinds of Cashless ATM's are in use. Merchants have the possibility to choose from a wide variety of Cashless Scrip ATM's. They can select from Counter Model, Wall Unit, or normal Cashless ATM's that resembles ATM's used by Banks.

Saturday, February 16, 2013

Cashless ATMs - Reducing Your Worries While Travelling Around US by Josef Toth


Carrying cash is among one of the major worries of people while travelling. They need cash at each and every place during their journey. In order to purchase journey tickets, other travelling expenses like buying food stuff, magazines and book people need cash. This is really a great worry for frequent travelers.
However, you don't have to worry about carrying cash anymore, if you are travelling to any part of United States. Most of the merchants and stores have adopted a new tradition of receiving payments from customers. The new concept of Cashless ATMs has changed the way people used to make payments. Now you don't need to pay in cash when you purchase your favorite Pizza from any of the popular food chains in United States.
Use of cashless scrip ATMs by merchants on most of the departmental stores, gas stations, and food chains has simplified the process of making payments. This new phenomenon of Cashless ATMs is not only popular in major cities and metropolitans. You can find all stores and gas stations on highway equipped with modern cashless ATMs. That means you don't have to worry about cash anymore while you are travelling through state or national highways.
The popularity of Cashless ATMs has also attracted nightclub and bar owners to install them at their place. That means you can enjoy the excellent nightlife with music, dance and total fun without being worried about the payments. You can do it through your ATM card.
You must be wondering what is there in a Cashless ATM machine that changed the whole scenario of shopping and making payments. The reason is the dual benefit provided by these Cashless scrip ATMs to merchants as well as customers.
Installing a Cashless ATM requires less investment and makes you eligible for receiving payments from a wide array of Banks. After installation of Cashless ATM at their place merchants don't have to pay heavy processing fee (as charged in case of receiving payments by Credit Card). They have to pay a fixed amount every month for unlimited number of transactions. Even, customers love the convenience of using Cashless ATMs. They have to pay less convenience fee if compared to the heavy processing fee by Credit Card companies.
Cashless ATMs are very common in United States. Most of the stores have adopted them and rests are also adopting the trend. That means when you will be travelling to different part of United States for touring or business purposes, you don't have to worry about carrying Cash anymore.